R3CICLO






Sometimes complex research can end up in a simple product for a smart solution. In this case 2 litter boxes in the style of the Super Mario Video-game. R3CICLO started as a research for a sustainable system design with the aim to recycle metal. During the research we discovered a big problem for the system. The people in Brazil generally don’t recycle. There are no benefits for the to recycle. So the project changed to a concept of how to create benefits for the user. We choose the benefit “fun” because it matched good with our target group “geeks”.

Concept: Andrius Rezender, Janaina Barbossa, Guido Göbbels
Photos & Illustration: Andrius Rezender
Art & Animation: Guido Göbbels
Music: DAT Politics datpolitics.com/​